Michael started by canvassing the room to find out what the common challenges were when pitching ideas, projects and work. Anxiety about standing in front of an audience and effectively demonstrating authenticity and experience were top of the list. Others stated lack of time to prepare for presentations, delivering on expectation and worrying over being a ‘small’ agency were also mentioned.
After being reassured that these are all normal apprehensions to have (some of which are helpful), Michael demonstrated his approach to pitching and presenting. Sharing his bulletproof structure and performing examples to emphasize how it works in practice, he highlighted how you can prepare and deliver a knockout presentation time and time again.
