Filter CEO Oliver Morrison has written a great article for Prolific London this month about the benefits of video streaming.
Referencing our work with Crystal Palace Football Club, Olly provides insight into how you can drive engagement through the development of owned channels. As channels such as YouTube and Facebook constantly make changes to both their platforms and T&Cs, creating and publishing content has its challenges. By utilising smart planning and sensible investment, clubs across all sports can use fully owned video streaming services to grow their fan base and revenue.
To view the full article, go to: https://www.prolificlondon.co.uk/features/2019/03/how-score-marketing-goal-streaming-video
Prolific London is the leading website for news, features, research, jobs and events about the capitals creative sector, with a particular focus on mid-market marketing and tech news.
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